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Our Research Excellence
INSEAD’s excellent reputation in the worlds of business and academia builds on our consistent research excellence. A virtuous circle of research success combined with our school’s intellectually rich and exciting environment, attracts top researchers from around the world who, in turn, conduct and produce outstanding research with substantial real-world and academic impact. The creation of new relevant knowledge is key to our drive to build an innovative research ethos, contributing to business and society.
蜜桃视频INSEAD faculty conduct their research in an environment that nurtures intellectual exploration and knowledge creation. Specialised full-time research assistants, state of the art labs, and experienced educational designers are but a few examples of the abundant support INSEAD faculty receive so that they can focus on what they do best – ideate and create new knowledge.
I invite you to browse these pages to discover more about [email protected]
Ziv Carmon
Dean of Research
Academic Impact
蜜桃视频INSEAD ranks among the Top 2 business schools in the world for research productivity in General Management (UTD’s global ranking), and in the Worldwide Top 10 overall.
蜜桃视频Our faculty members are consistently honoured for their academic leadership and excellence, receiving peer recognition from associations and societies, across ranks and disciplines from all over the world.
Our faculty engage closely with the business community where their research solves complex management challenges. You can learn more about the impact they have had by reading about some examples of our research impact below.
Real World Impact
Centres & Initiatives
Our Centers, Initiatives and Institutes combine research, impact and knowledge exchange by connecting academia and real-world practice.
Through research, we expand the frontiers of knowledge and shape global business leadership. As such, our researchers actively contribute to the school's ambitions.
Case Publishing
INSEAD’s case studies consistently rank among the top global bestsellers. Our world-renowned faculty are notoriously close to the business community, able to unearth the most relevant management insights from deep inside the complex world of international business.
蜜桃视频Lemonade: Delighting Insurance Customers with AI and Behavioural Economics - A Disruptive InsurTech Business Model for Outstanding Customer Experience and Cost-Effective Service Excellence | |
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蜜桃视频This case explores InsurTech start-up Lemonade’s disruptive new business model aimed at creating and delivering a ‘shockingly great user experience’ around a ‘lovable brand’ – in an industry plagued by low customer satisfaction. | |
By Wolfgang Ulaga, Ziv Carmon, Laura Heely Published 1 Jul 2020 Topic Marketing Industry Insurance | |
Analytics-Driven Transformation at Majid Al Futtaim: Building a Data-Led, Test-&-Learn Culture to Generate Customer Value in the Middle East | |
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The case focuses on its data-led, customer-centred transformation that unlocked new sources of growth and mitigated the effects of the covid19 pandemic on business thanks to the group’s digital resilience. | |
By David Dubois, Joerg Niessing, Katia Kachan Published 1 Jul 2020 Topic Strategy Industry Retail | |
Artificial Intelligence: Stitch Fix - A Blue Ocean Retailer in the AI World
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The case describes how Lake turned a Harvard Business School class project into a $1.5 billion company, Stitch Fix. Stitch Fix provides a personal styling service, sending individually selected clothing and accessories based on customer preferences and constraints. | |
By W. Chan Kim, Renee Mauborgne, Melanie Pipino Published 17 Dec 2019 Topic Strategy Industry Retail, Building Materials | |
Enquiry?
蜜桃视频If you have any questions about Research at INSEAD, please get in touch